Managed national and trade publicity, executive speech writing, Web site promotion, media training, crisis and strategic counsel for the world's leading live entertainment company, which transitioned from “SFX” to “Clear Channel Entertainment.” Provided crisis communications and marketing counsel to executives of the company’s SFX Saratoga Concerts, Inc. division, which staged and promoted the summer concert series at the Saratoga Performing Arts Center. Delivered comprehensive PR support to SFX Corporate. Publicized the introduction of SFX’s new corporate brand identity and promoted an online national sweepstakes for SFX.COM. Researched and crafted a keynote speech for the company’s CEO. Managed publicity for several corporate and sponsorship deals, including between SFX, Ticketmaster and American Express; SFX Entertainment and the National Basketball Association’s Development League and others.